We wanted clothes that make women feel safe and powerful and allow them to carry a phone on them at all times. We wanted clothes that work for land and sea and protect women from the sun. Most importantly, we wanted to look our best, and we wanted our friends to look their best. We knew looking our best meant we would perform at our best. We wanted elegant styles and high performance fabrics. And, we wanted to look good from behind.
About the Owners-The idea was conceived during a run between two entrepreneurs: Kimberly Caccavo and her run and swim coach, Kate Nowlan. We are two active entrepreneurs. We discovered that we have a lot in common: we’re both moms; we love fashion; we love to laugh; we love to find the beauty in every woman we meet; we love to run, hike, bike and ski and we have incredible energy. Kate is a single mom and Kimberly decided to start something new in her 50’s. We had each experienced a major life event that forced us to learn what we were truly made of.